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Why your startup shouldn’t focus on growth OR profitability.
Within the world of startups today, there are two distinct opinions on the importance of growth and profitability in a business: those who believe tha ...
“Don’t start a company simply for the sake of starting one” – The Posterous Interview
Posterous is a Y Combinator startup that launched in mid-2008, and has since grown into one of the most successful and widely-used blogging platforms. ...
An email client that achieved 20,000 downloads in a day: The Sparrow story
Sparrow is a new email client for OSX that has taken the Mac world by storm: it was downloaded over 20,000 times on launch day, and has been download ...
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Your product should always fix a problem, even if your users don’t realize it.
April 2, 2011, 6 CommentsThe best way to ensure your startup has a place in the market, and to ensure that it has long-term potential, is to figure out what 'problem' you're fixing in the life of your users. If your product isn't fixing a problem, no matter how gen ...
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Monetization is the best way to validate the worth of your product.
April 1, 2011, 2 CommentsWhen launching any new startup, or any new personal project, it's often very difficult to validate the worth of your product: Is it good enough to gain serious traction? Do people really want to use it? The best way to find those answers is ...
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A practice run that made it big – the Wunderlist story
March 30, 2011, 11 CommentsWe recently checked out Wunderlist, a fantastic new to-do application for a range of platforms which has quite literally risen to the top in the industry. To tell us the background story on Wunderlist, we invited the founder of 6Wunderkinde ...
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Buzzwords might earn you venture capital, but they won’t make a good product.
March 27, 2011, 6 CommentsYour startup is social. Local. Mobile. Viral. Paradigm-shifting. Minimalist. Disruptive. Stealth. Scalable. Agile. Robust. Curated. Perhaps it even uses the social graph. Maybe it will pivot. Guess what? You're not alone. Somehow, every oth ...
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Why Color will fail (and how your social startup can succeed)
March 27, 2011, 8 CommentsColor, the latest golden child of Silicon Valley, has recently received $41 million in venture capital. Pre-launch. Despite this gargantuan show of monetary support from some of the Valley's biggest names, there are a number of inherent fa ...
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The success of the Apple logo, and why your startup needs to copy it.
March 24, 2011, 4 CommentsThe icon or the logo of any startup define the business and define it's products to a much greater extent than many founders realize. The logo of any company characterizes the visual presence of the business throughout it's lifespan, and th ...
Recent Articles
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Creating a Startup Around a Domain Name – An Interview With Get.com
October 14, 2011 -
The Dropcam Story – Building a Surveillance Startup
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Launching a Hardware Startup – An Interview with Basis
October 13, 2011 -
Saving Your Customers $75 Million – The FeeFighters Story
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Carpooling The Right Way – The Zimride Story
October 10, 2011